McArthurGlen – Provence – Miramas

CONTEXT :

Mall & Market has leveraged its expertise and high-quality services for the benefit of McArthurGlen. The “McArthurGlen Designer Outlet, Provence” project will be the first Designer Outlet village of its kind in the South East of France. It will provide an innovative and high-quality shopping venue in an exceptional architectural and geographical setting, in keeping with the traditions of the French Provence. The project is located in an area administered by the Ouest Provence new town association (“SAN”) in the municipality of Miramas. The site is also inside the designated urban development zone (ZAC) of La Péronne.


MISSIONS :

  • Lobbying in a hostile environment; establishment of a specifically adapted communication strategy
  • Conceiving and drawing up the administrative documents and paperwork for business license applications
  • Assistance and advocacy to the local and national commercial development planning authorities (CDAC and CNAC)

TOTAL RETAIL SPACE :
19,979 sqm


OPENING DATE:
2017